ESA Media Committee – what we do and who we are

ESA Media Committee – what we do and who we are

  • Issue 72

Aamer Ahmed, Chair Media Committee

It is a privilege for me to be asked to write a short paper about the work of the Media Committee by the Editor in Chief Gabriel Gurman. The work of the media committee of the ESA transcends the whole of the organisation.

We comprise a range of individuals from varying backgrounds who have the common goal to promote the values of the European Society of Anaesthesiology to our membership at all levels and to increase awareness of our specialty and work among those who are not members.

We have a regular e-newsletter that is sent out to 35,000 full and associate members and the Society is best known for its annual Euroanaesthesia Conference that is held in major European cities. This congress attracts Europe’s largest gathering of anaesthesiologists to update them with the latest advances and developments in our specialty. The ESA also has a Focus Meeting held each year in November around specific themes in anaesthesiology, such as the Cardiac Patient. This has a more targeted audience but is well attended.

The Media Committee also is interested in getting more trainee anaesthesiologists involved with the Society as members, as you are the doctors of the future who will look after the previous generation.

The Committee has input into promoting the highest scientific standard manuscripts that are written by our researchers by submitting them to the European Journal of Anaesthesiology (EJA), which carries an impact factor of 3.64.

Our committee has strong links with other national societies of anaesthesiology such as the Association of Anaesthetists of Great Britain and Ireland (AAGBI), the American Society of Anesthesiologists, and the Canadian Anesthesiologists’ Society, in addition to the World Federation of Societies of Anaesthesiologists, of which ESA is the regional section for Europe. We seek to promote our Society further across the world by developing and establishing links with other national and regional sections in Latin America and the Middle and Far East as well as Australasia.

On an operational basis, the Media Committee headquarters are based in the ESA headquarters in Brussels and we have a dedicated newly appointed Communications Manager, Jennifer Rose, and graphics designer, Jamal Bouhbouh; this is overseen by Susan de Bièvre, our Strategic Marketing Manager, managing the Marketing and Communication Department and in charge of all external relations of the ESA. Global overviews are taken by the ESA Board to whom I, as Chairman, am responsible for implementing their decisions and taking strategic direction.

We aim to meet at least three times a year in person and have in addition regular web conferences to discuss more pressing issues. We also have an external adviser, Isabelle Bikart, who has experience in professional media issues, and two Board members, Bazil Ateleanu and Paraskevi Matsota, to guide the committee about Board issues, along with co-opted member Filippo Bressan.

Gabriel Gurman does a sterling job producing this newsletter on a regular schedule and I would like to invite all members to offer to contribute to the newsletter any articles that we feel would be of wider academic and political interest.

Our Executive Manager Mr Marc Gheeraert is responsible for securing and delivering funding.

Recently the ESA Trainee network has been very active both during the Focus Meeting and Euroanaesthesia, and I would like to encourage those who are active on social media such as Facebook, LinkedIn, and Twitter to join in and make the timelines more interesting by sharing experiences and anonymised cases.

Looking to the future I would like to see membership of the Society expand with more full members and trainees joining us, as the future of the speciality rests with them. Our job is to promote the Society widely amongst other national and international anaesthesiology societies and foster closer scientific links between anaesthesiologists, both trainees and specialists, across all of Europe and further afield. We aim to widely disseminate the scientific guidelines produced by the taskforces and the EDAIC examination to support and advance highest standards and quality of patient safety and care.

We look forward to hearing from you.